Arrow Electronics, Inc., is combining the impressive with the extraordinary at electronica 2014. The impressive part is Arrow’s showcasing of its
online design, specification and purchasing platform, parts.arrow.com. The extraordinary part is the presence of a customised track racing car and its truly inspirational driver, Sam Schmidt. As visitors would expect from one of the world’s largest global sources of electronic components and services, there will also be a wealth of expertise and information from Arrow’s own technical experts and those of its broad community of suppliers. The Arrow stand will feature a Corvette C7 Stingray racing car that was created as part of the SAM (semi-autonomous motorcar) Project. It has been specially adapted to be controlled solely by movement of the driver’s head; this allowed former racer, Schmidt, who is paralysed from the shoulders down, to take part in this year’s Indy 500 festival and steer the car around the track unaided. Schmidt and a team of Arrow engineers will be on the stand to discuss the car’s ground-breaking technology and show it to visitors. Further information on the SAM project can be found at www.arrowsamcar.com.
Elsewhere on the stand, Arrow will be joining its suppliers demonstrating expertise in areas including machine-to-machine and Internet of Things solutions, power, LED lighting and embedded solutions. There will be a particular focus on parts.arrow.com, the first fully integrated online product lifecycle services engine for electronic components. Parts.arrow.com enables engineers and buyers to research and compare components, virtually deploy them with interactive reference designs, manage the resulting bill of materials and much more. To sign up and explore, go to http://parts.arrow.com
Arrow Electronics
www.arroweurope.com